The film Kaka Bos presents character portrayals rooted in the protagonists’ geographical and cultural origins specifically Eastern Indonesia. This study aims to explore and articulate how Eastern Indonesian identities are depicted throughout the film. Employing a qualitative research design with a descriptive approach, the analysis adopts Charles Sanders Peirce’s semiotic framework, consisting of the triadic model of sign, object, and interpretant, to examine the symbolic meanings embedded in...
Perancangan Sistem Dashboard Proses Validasi Pengiriman Unit Mobil Berbasis Website
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Di era digital yang terus berkembang, kebutuhan akan sistem yang cepat, tepat, dan mudah diakses menjadi sangat penting, khususnya dalam dunia bisnis dan industri otomotif. Seiring bertambahnya skala perusahaan, volume data yang dikelola juga meningkat, sehingga dibutuhkan sistem yang mampu membantu efisiensi kerja, salah satunya melalui penerapan dashboard. Dashboard memungkinkan penyajian data secara visual dan interaktif dalam bentuk grafik, tabel, dan indikator yang dapat disesuaikan deng...
Analisis Resepsi Remaja Bekasi Selatan Mengenai Toksik Maskulinitas dalam Fim Seri “Euphoria”
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Toxic masculinity refers to male behavioral patterns that promote dominance, emotional repression, and aggression, often to the detriment of themselves and others. This study investigates how young women in South Bekasi interpret toxic masculinity as represented in the television series Euphoria. Using Stuart Hall’s Encoding-Decoding theory as the analytical framework, the study employs a qualitative research approach through in-depth interviews with five informants aged 23–26. The research a...
Strategi Pengembangan Produk Baru Sel Punca: Studi Kasus di PT Bifarma Adiluhung (Regenic)
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The development of health technology driving the development of regenerative medicine
such as cell therapy faces challenges in terms of lack of knowledge, immature technology, and
variability. The Covid-19 pandemic prompted clinical trials of stem cell therapy for patients, but
they produced negative data. This research aims to analyze the stem cells’s product development
concepts related to Resource-based view and Stage-gate model, including appropriate development
to minimize fail...
Pengaruh Desain Produk dan Persepsi Harga terhadap Keputusan Pembelian di Toko Global Batik
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This study analyzes the influence of product deSign and price perception on purchasing
decisions at Global Batik Store. A quantitative approach with purposive sampling technique
involved 100 respondents. Data were analyzed using simple and multiple regression. The results
revealed that product deSign Significantly impacts purchasing decisions. Price perception also
positively affects consumer choices for batik products. Simultaneously, product deSign and price
perception Significantly co...